From Strategy to Value Capture: Introducing the Dawgen Enterprise Value Design Framework (DEVD)
In most organizations, strategy documents read well. They describe market opportunity, competitive positioning, digital transformation, customer-centricity, and growth ambitions. They are debated at length, endorsed by boards, and communicated to leadership teams. Yet, when results are reviewed 12–24 months later, a familiar pattern emerges: Revenue growth is slower than projected. Margins are thinner than planned....



