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Pattern Fit Evaluation: How to Select the Right Business Model Pattern Without Betting the Enterprise
December 14, 2025by Dr Dawkins Brown
Business model innovation is no longer a discretionary exercise. In fast-moving markets, it is a requirement for relevance, resilience, and growth. Yet, while many organizations now speak confidently about “new models”—subscriptions, platforms, ecosystems, usage-based pricing, open innovation—the practical challenge remains unchanged: How do we select the right business model pattern without exposing the enterprise to...
