dglobal

Strategy and execution are the 2 critical elements that drive any business. However, many leaders struggle even with defining--let alone devising and executing--a robust Strategy. Many of those who are responsible to deal with it fall short of describing how they typically employ it.

Many people talk about business strategy but have a great failure to realize exactly what this is - is it surprising that a great deal of business people have a huge problem discussing this when they do not exactly know what this is!

Market segments consist of groups of people or organizations that are similar in terms of how they respond to a particular marketing mix or in other ways that are meaningful for marketing planning purposes.

Managers and Leaders – Are They Synonyms?

Good financial management is key to running a successful business. The company needs to be on top of its accounts to ensure they are not spending money they don’t have, and to keep an eye on specific areas that are costing them money so that any problems, potential or realized, can be rectified. Bookkeeping is a way of recording the transactions of a business, and accounting is the overall analysis of the company’s performance.

One problem that many small business owners run into is simply thinking too small. I often get request from individuals asking for help in getting their business ideas off the ground. I also often hear from folks who have run their small businesses into the ground. There are five key areas where you can think too small -- and doom your business to failure.